What is Umenoyado Brewery

A brewery creating a new sake culture

Nara: the birthplace of Japan and sake.
Umenoyado Brewery is located in the Nara basin, at the foot of Mt. Katsuragi in the city of Katsuragi.
Since our 1893 founding, we have been proud to brew Yamato sake in this land.

Amidst this rapidly-changing environment, we have not followed the speed or trends of the era, but created the next, new, sake culture.
Umenoyado Brewery makes products that offer surprises and emotions, such as Umenoyado no Umeshu, brewed with sake to seek the possibilities of sake; the Umenoyado Aragoshi series, which brings out the wonderful taste of fruit; and the Otona no Kaniku no Numa series, which can be eaten as well as drunk.

To thrill everyone who experiences Umenoyado, so that these thrills can become the new tradition.
Umenoyado Brewery will continue to push forward, based on our aspirations to create a new sake culture.

PURPOSE
Creating a New Sake Culture

MISSION
Thrilling the World
Through Surprises and Excitement

VISION
Our challenge
is to create a new world standard

Agreed

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